Crystal Sherren

About

In her 20 plus years working in client-facing roles, Crystal has achieved yearly budget goals, managed multiple teams, created innovative and profitable advocacy marketing techniques all while cultivating nationwide client relationships. Prior to starting her dream career in fundraising, Crystal spent 13 years as an event planner where she wore many hats; procuring clients, months of planning between several companies at once and execution of multiple events; many on the same evening. She managed and developed team members involving logistics for executing events, trade shows and client site meetings. Crystal secured repeat clients with Fortune 500 companies such as Google, McDonald’s, Wells Fargo and Union Pacific leading her to achieve company-wide, yearly record-breaking sales. Crystal was proudly the lead for 7 Charity Golf Tournaments benefiting the Orlando Health Hospitals, Hospitality Homes where she learned her love for nonprofit fundraising and decided to pursue her dream career path. From there, she started in political advocacy with multichannel fundraising before finding her way, happily into the THA family. Crystal graduated from the University of Central Florida in Orlando, Florida.