Understanding data is important for today’s fundraisers. This webinar will provide a introduction to data literacy, focusing on the metrics that matter most and why they’re important.
Learn how to approach testing, measure statistical significance, and implement basic data governance practices. We’ll also explore strategies for maintaining clean data to ensure your fundraising efforts are both effective and efficient.
Whether you’re new to data or looking for a refresher, this session is designed to build your confidence in leveraging data for better decision-making.
Click Here to Register!
101 Webinar Series 2025 Rates
Corporate Member: $0Corporate Nonmember: $49Nonprofit Member: $0Nonprofit Nonmember: $0
* Special Offer – Register for the complete 101 Webinar Series and save!
January 22, 2025: Demystifying AIApril 23, 2025: Data Literacy for FundraisersJuly 23, 2025: Digital Marketing for Fundraisers
Corporate Nonmember: $99
To receive the special rate, please send an email to programs@dmaw.org with your request.
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Media Release: By registering, you grant the Direct Marketing Association of Washington permission to photograph, video/audio record, and use your image and likeness in DMAW publications, promotions, and other media. You understand that DMAW has exclusive rights to these visual and audio recordings.
Photographs, videos, and recordings may be taken at the event for use on the DMAW website, print collateral, press, future marketing materials, and social media. By attending this event, you consent to DMAW photographing, taking video, and using your image and likeness.
If you prefer not to have your information shared, please opt out by submitting a written request to programs@dmaw.org.
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